PRIVACY POLICY
Effective Date: July 31, 2018.
General
This Privacy Policy applies to information we collect when you use www.smallbusinesslawschool.com and any other websites, mobile applications, or services that post a link to this Privacy Policy (collectively, the “Service”). This Privacy Policy describes how 4 Palms Digital Media, 250 Tequesta Drive, Suite 200, Tequesta, Florida 33469 (“4 Palms,” “Company,” “we,” or “us”) collects, uses and shares information about you.
By using our Service, you agree to our Terms of Service and consent to our collection, use and disclosure practices, and other activities as described in this Privacy Policy.
Collection of Information
Information You Provide to Us
We collect information you provide directly to us. For example, we collect information when you use our Service, register for our Service, subscribe to our emails, mobile messages, push notifications, or social media notifications, post on our forums or blogs, participate in a sweepstakes, contest, promotion, survey, or poll, communicate with us via third party social media sites, shop our online store, order physical or digital gift cards, request customer support, apply for a job or otherwise communicate with us through the Service.
The types of information we may collect include Personal Information. “Personal Information” is information that can be used to identify you (whether alone or in combination), such as your first and last name, email address, zip code/post code, billing address, shipping address, phone number, payment card information, user name and password, product preferences, birth date, demographic information including gender, education, occupation, photo, and any other information you choose to provide. It also may include sensitive information, such as health and dietary information.
Information We Collect Automatically
We and our service providers automatically collect certain information about you when you access or use our Service. This information may include demographic information; IP address; browser/device/hardware type; operating system characteristics; information about your use of our Service; and data regarding network connected hardware (e.g., computer or mobile device), such as unique device identifiers, type, model, version, MAC address, device or session ID, error related data status, capability, confirmation, functionality, performance data, and connection type. This information may also include clickstream data, which is information about the page-by-page paths you take as you browse through the Service.
The methods that we and our service providers may use to automatically collect such information include:
•Log Information: We collect information about your use of our Service, such as the type of browser you use, access times, pages viewed, your IP address and the referring link through which you accessed our Service.
•Information Collected by Cookies and Other Tracking Technologies: We may use cookies, web beacons (also known as “tracking pixels”) and other tracking technologies to collect information about you when you interact with our Service or emails, including information about your browsing and purchasing behavior. We may combine this information with other information we collect about you and use it for various purposes, such as improving our Service and your online experience, understanding which areas and features of our Service are popular, counting visits, understanding campaign effectiveness, tailoring our communications with you, determining whether an email has been opened and links within the email have been clicked and for other internal business purposes. ◦Cookies: Cookies are data files that are placed on a computer when it is used to visit a website. These cookies may be used for many purposes, including, without limitation, tracking user preferences or web pages visited while using our Service. Most web browsers are set to accept cookies by default. If you prefer, you can usually set your browser to remove or reject cookies, but note that doing so does not necessarily affect third party flash cookies used in connection with our websites. View more information about disabling flash cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Service. For example, cookies allow us to store items in your cart between visits. In addition, please be aware that if you choose to block cookies, some advertising preferences that are dependent on cookies may not be able to be respected.
◦Web Beacons: We may include small graphic images called web beacons, also known as “Internet tags” or “clear gifs,” in our web pages and email messages. We may use web beacons or similar technologies for a number of purposes, including, without limitation, to count the number of visitors to our Service, to monitor how users navigate the Service, and to count how many emails that we sent were actually opened or how many particular articles or links were actually viewed.
◦Embedded Scripts: An embedded script is programming code that is designed to collect information about your interactions with the Service. It is temporarily downloaded onto your computer from our web server or a third party with whom we work, is active only while you are connected to the Service, and is deleted or deactivated thereafter.
◦Location-identifying Technologies: We may use GPS (global positioning systems) software and other location-based technologies to locate you so we may verify your location, and deliver relevant content to you based on your location.
Information we automatically collect about you, such as how you interact with our Service, may be combined with your Personal Information. If we associate any such automatically-collected information with Personal Information about you, we will treat the combined information as Personal Information.
We and our business partners and other third parties may send you product promotions that are aligned with your purchase trends and/or interests identified through automatically-collected information.
Information We Collect From Our Partners and Other Sources
We may also obtain information about you (such as email and address) from other sources and combine that with information we collect about you. If we receive Personal Information from a third party source and/or if we combine the information we receive from these third party sources with your Personal Information, we will treat that information as Personal Information. We are not responsible for the accuracy of the information provided by third parties or how such third parties collect, use and share such information.
Advertising & Analytics Services and Online Tracking
We engage third parties, such as Google’s DoubleClick, and others, to serve advertisements on our behalf across the Internet and to provide analytics about the use of our Service. In addition, we may participate in online advertising networks and exchanges that display relevant advertisements to our Service visitors based on their interests as reflected in their browsing of the Service and certain third party sites participating in the same networks and exchanges. These entities may use cookies, web beacons, pixels, embedded scripts, and other technologies to automatically collect information about your use of the Service, such as your IP address, web browser, pages viewed, time spent on pages, links clicked and conversion information. This information may be used by us and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on the Service and other websites and better understand your online activity.
This means that some information about your browsing of the Service and certain third party sites may be shared with these companies for the purpose of delivering ads to you on the Service and certain third party sites, and 4 Palms may receive from some of these companies information about third party sites that you have visited. This information is used for marketing purposes and the practice is sometimes termed “retargeting” to indicate that information from one retailer is used to suggest to you relevant products offered by another retailer.
These and other third parties may also collect Personal Information about your online activities over time and across different websites when you use our Service.
We may also work with third parties to serve ads to you as part of a customized campaign on other websites or platforms.
This Privacy Policy does not cover any use of information that such third parties themselves may have collected from you (e.g., type of browser, operating system, domain name, day and time of visit, page(s) visited) or the methods used by the third-parties to collect that information (e.g., cookies, web beacons and clear gifs).
Do Not Track
Note that your browser settings may allow you to automatically transmit a “Do Not Track” (“DNT”) signal to websites and online services you visit. DNT is a way for users to inform websites and services that they do not want certain information about their webpage visits collected over time and across websites or online services. There is no consensus among industry participants as to what “Do Not Track” means in this context. 4 Palms is committed to providing you with meaningful choices about the information collected on the 4 Palms Site for third party purposes, and that is why 4 Palms provides the opt-out links below. However, 4 Palms does not recognize or respond to browser-initiated DNT signals, as the Internet industry is currently still working toward defining exactly what DNT means, what it means to comply with DNT, and a common approach to responding to DNT.To find out more about “Do Not Track,” you may wish to visit http://www.allaboutdnt.com.
These links may not represent all opt-out options available or third parties collecting information via the Site.
•To opt-out of the double click and other Google advertising cookies, please visit the Google advertising opt-out page.
•To opt-out of analysis via the Google Analytics cookie, please visit the Google Analytics opt-out page.
How does 4 Palms secure your information?
The security of your personal information is important to us. Your 4 Palms account information is protected by a password. It is important that you protect against unauthorized access of your account and information by choosing your password carefully, and keeping your password and computer secure by signing out after using 4 Palms’s services. 4 Palms believes in the privacy of 4 Palms’s users. 4 Palms employs industry standard precautions designed to protect your information from unauthorized access. 4 Palms will make any legally-required disclosures of any breach of the security, confidentiality, or integrity of your unencrypted electronically stored personal data to you via email or conspicuous posting on this Site in the most expedient time possible and without unreasonable delay, consistent with (i) the legitimate needs of law enforcement or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system. 4 Palms cannot promise, and you should not expect, that your personal information or private communications will always remain private. UDK cannot guarantee complete security.
Use of Information
We may use information about you for various purposes, including to:
•Facilitate and improve your online experience;
•Process your registration with our Service, including verifying that your email address(es) are active and valid;
•Manage your online account(s), including purchases, orders, payments, returns, exchanges, and forum and blog posts;
•Respond to your comments, questions and requests and provide customer service;
•Send you technical notices, updates, security alerts and support and administrative messages;
•Communicate with you about products, services, offers, promotions, coupons, newsletters, rewards and events and provide news and information we think will be of interest to you.
•Improve our Service or other 4 Palms websites, mobile applications, marketing efforts, products and services;
•Personalize your online experience and provide advertisements, content or features that match your profile and interests;
•Monitor and analyze trends, usage and activities;
•Process and deliver contest, promotion and sweepstakes entries and rewards;
•Process and track your redemption of digital coupons and associate those redemptions with your account;
•Link or combine with information we get from others to help understand your needs and provide you with better service;
•Contact you regarding your use of our Service and, in our discretion, changes to our policies;
•Provide you with notices related to our Service and other 4 Palms websites, products and services;
•Conduct research and analysis, including focus groups and surveys, on our Service and other 4 Palms websites, products and services;
•Prevent fraudulent transactions and monitor against threats; and
•Carry out any other purpose disclosed elsewhere in this Privacy Policy, at the time you provide your Personal Information, or for which the information was collected.
Sharing of Information
Our agents, vendors, consultants and other service providers have access to Personal Information to carry out work on our behalf. These third party service providers and agents are prohibited from using your Personal Information for any purpose other than to provide this assistance.
In addition, we may share information about you as follows:
•With our business partners, affiliates and other third parties for purposes of sending their own marketing;
•To the maximum extent permitted by applicable law, in response to i) subpoenas or other legal process or if in our good faith opinion such disclosure is required or permitted by law; (ii) at the request of governmental authorities conducting an investigation;
•To defend the Terms of Service or other policies applicable to our Service;
•To protect the rights, property, life, health, security and safety of us or any third party;
•To the maximum extent permitted by applicable law, we may also use IP addresses, mobile device identifiers or any other information we collect to identify users, and may do so in cooperation with copyright owners, Internet service providers, wireless service providers or law enforcement agencies in our discretion. Such disclosures may be carried out without notice to you;
•With our affiliates for internal business purposes;
•Your redemption of digital coupons with our suppliers;
•In connection with, or during negotiations of, any proposed or actual merger, purchase, sale (including a liquidation, realization, foreclosure or repossession), lease, amalgamation or any other type of acquisition of all or any portion of 4 Palms assets, financing, disposal, conveyance or transfer of all or a portion of our business to another company;
•For a purpose disclosed elsewhere in this Privacy Policy, or at the time you provide your Personal Information; and
•With your consent or at your direction.
In our sole discretion, we may also share aggregated or de-identified information that cannot reasonably be used to identify you with third parties or affiliates.
Information You Disclose Publicly or to Others
The Service may permit you to submit ideas, photographs, user profiles, writings, music, video, audio recordings, computer graphics, pictures, data, questions, comments, suggestions or other content, including Personal Information (collectively, “User Content”), such as on blogs and forums, and in association with your account and user profile. We or others may store, display, reproduce, publish, distribute or otherwise use User Content online or offline in any media or format (currently existing or hereafter developed) and may or may not attribute it to you. Others may have access to this User Content and may have the ability to share it with third parties. Please think carefully before deciding what information you share, including Personal Information, in connection with your User Content. Please note that 4 Palms does not control who will have access to the information that you choose to make public, and cannot ensure that parties who have access to such publicly available information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available on the Service or what others do with information you share with them on the Service. We are not responsible for the accuracy, use or misuse of any User Content that you disclose or receive from third parties through the Service. We are not responsible for User Content you submit to third party services via our Service.
Third Party Websites
The Service contains hyperlinks to other websites or locations that we do not control and are operated and controlled by third parties (“Third Party Websites”). We make no representations and accept no responsibility or liability regarding the policies or business practices of such Third Party Websites and encourage you to familiarize yourself with their privacy policies before providing them with your Personal Information. Our Privacy Policy does not apply to these Third Party Websites. You should read the privacy policy of each Third Party Website as these Third Party Websites may use their own cookies, web beacons and other technology to independently collect information about you. In addition, these Third Party Websites may solicit Personal Information from you.
Profile and Apps
You are responsible for maintaining the accuracy of the information you submit to us, such as your contact information provided as part of registration. The Service may allow you to review, correct or update Personal Information you have provided through the Service’s registration or otherwise, and you may provide registration updates and changes by contacting us through the Account Settings section of the Site. If so, we will make good faith efforts to make requested changes in our then-active databases as soon as reasonably practicable (but we may retain prior information as business records). With respect to our mobile and other applications, you can prospectively stop all collection of information by the application by uninstalling the application. Also, you may at any time opt-out from further allowing us to have access to your location data by adjusting the permissions in your mobile device. Please note that it is not always possible to completely remove or delete all of your information from our databases and that residual data may remain on backup media or for other reasons. Also, if you have made any public postings on the Service such as in forums or blogs, these communications cannot generally be removed, except California minors should see the Children section below.
Analytics, Advertising and Online Tracking
Certain advertising networks and exchanges may participate in the Digital Advertising Alliance (“DAA”) AdChoices Program and may display an Advertising Option Icon for interest-based ads. You can learn more about the DAA AdChoices Program at http://www.youradchoices.com/ and its opt-out program for mobile apps at http://www.aboutads.info/appchoices. In addition, certain advertising networks and exchanges may participate in the Network Advertising Initiative (NAI). The NAI has developed a tool that allows consumers to opt out of targeted advertising delivered by NAI members’ ad networks. To learn more about opting out of targeted advertising or to use the tool, click here: http://www.networkadvertising.org/choices/. Please be aware that, even if you are able to opt out of certain kinds of targeted advertising, you will continue to receive generic ads. We are not responsible for effectiveness of, or compliance with, any third-parties’ opt-out options or programs or the accuracy of their statements regarding their programs.
Children
The Site is not directed to persons under 18. We do not intend to collect personal information as defined by the U.S. Children’s Privacy Protection Act (“COPPA”) (“Children’s Personal Information”). If you are a parent or guardian and believe we have collected Children’s Personal Information, please contact us and we will remove such data to the extent required by COPPA.
Parents may want to consider commercially available parental control protections to limit what minors can access online and/or monitor their minor children’s online activities. Examples include: www.netnanny.com; www.webwatcher.com and www.sentrypc.com. We do not endorse these or other services and are not responsible for them.
Your California Privacy Rights
California law permits customers in California to request certain details about how their information is shared with third parties and, in some cases, affiliates, for those third parties’ and affiliates’ own direct marketing purposes. Under the law, a business must either provide this information or permit California customers to opt in to, or opt out of, this type of sharing.
We may from time to time elect to share certain information about you collected by us on the Service with third parties or affiliates for those third parties’ or affiliates’ own direct marketing purposes. If you are a California resident, you may opt out of such future sharing and/or request information about our compliance with this law by contacting us. Any such request must include “California Privacy Rights Request” in the first line of the description and include your name, street address, city, state, and ZIP code. Please note that we are only required to respond to one request per customer each year, and we are not required to respond to requests made by means other than through this email address or mail address.
Data Security
We take reasonable steps to have physical, electronic and procedural safeguards in place to help protect your Personal Information. This may include, in appropriate circumstances, use of Secure Socket Layer (SSL) encryption. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect your Personal Information, we cannot guarantee or warrant the security of any information collected through our Service.
Changes to This Privacy Policy
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this Privacy Policy, and in some cases, we may provide you with additional notice (such as adding a statement to the homepages of our Service or sending you an email notification). If we make any material changes that apply to information previously collected we will notify you by email (sent to the email address specified in your account) or by means of a notice on our Service prior to the change becoming effective. We encourage you to review the Privacy Policy whenever you interact with us to stay informed about our information practices and the ways you can help protect your privacy.
Contact Us
We are always interested in what our customers have to say. If you have any questions or concerns about this Privacy Policy, please feel free to contact us at: 250 Tequesta Drive, Suite 200, Tequesta, Florida 33469.
The current version of the 4 Palms Privacy Policy was adopted effective as of July 31, 2018.